Roku, Inc. (ROKU)
NASDAQ: ROKU · Real-Time Price · USD
112.28
-2.10 (-1.84%)
At close: Apr 28, 2026, 4:00 PM EDT
112.47
+0.19 (0.17%)
Pre-market: Apr 29, 2026, 8:32 AM EDT
Roku, Inc. Analyst Ratings
Total Analysts
22
Consensus Rating
Strong Buy
Price Target
$126.14
Upside
+12.34%
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Keybanc | Keybanc | Buy Maintains $130 → $140 | Buy | Maintains | $130 → $140 | +24.69% | Apr 24, 2026 |
| Guggenheim | Guggenheim | Strong Buy Maintains $115 → $130 | Strong Buy | Maintains | $115 → $130 | +15.78% | Apr 22, 2026 |
| Baird | Baird | Buy Maintains $120 → $130 | Buy | Maintains | $120 → $130 | +15.78% | Apr 17, 2026 |
| Jefferies | Jefferies | Strong Buy Maintains $135 → $140 | Strong Buy | Maintains | $135 → $140 | +24.69% | Apr 13, 2026 |
| Baird | Baird | Buy Maintains $110 → $120 | Buy | Maintains | $110 → $120 | +6.88% | Apr 6, 2026 |
| Pivotal Research | Pivotal Research | Strong Buy Maintains $135 → $140 | Strong Buy | Maintains | $135 → $140 | +24.69% | Feb 16, 2026 |
| Evercore ISI Group | Evercore ISI Group | Buy Maintains $145 → $150 | Buy | Maintains | $145 → $150 | +33.59% | Feb 13, 2026 |
| Oppenheimer | Oppenheimer | Buy Maintains $105 → $120 | Buy | Maintains | $105 → $120 | +6.88% | Feb 13, 2026 |
| Wedbush | Wedbush | Buy Maintains $130 → $140 | Buy | Maintains | $130 → $140 | +24.69% | Feb 13, 2026 |
| Piper Sandler | Piper Sandler | Buy Reiterates $135 → $140 | Buy | Reiterates | $135 → $140 | +24.69% | Feb 13, 2026 |
| Wells Fargo | Wells Fargo | Buy Maintains $116 → $137 | Buy | Maintains | $116 → $137 | +22.02% | Feb 13, 2026 |
| Keybanc | Keybanc | Buy Maintains $128 → $130 | Buy | Maintains | $128 → $130 | +15.78% | Feb 13, 2026 |
| Rosenblatt | Rosenblatt | Hold → Strong Buy Upgrades $106 → $118 | Hold → Strong Buy | Upgrades | $106 → $118 | +5.09% | Feb 13, 2026 |
| Needham | Needham | Strong Buy Reiterates $110 | Strong Buy | Reiterates | $110 | -2.03% | Feb 13, 2026 |
| Oppenheimer | Oppenheimer | Hold → Buy Upgrades $105 | Hold → Buy | Upgrades | $105 | -6.48% | Feb 6, 2026 |
| Keybanc | Keybanc | Buy Maintains $116 → $128 | Buy | Maintains | $116 → $128 | +14.00% | Feb 3, 2026 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
- Average Return
- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
- Ratings provided within the past year contribute to a higher score.