Snap Inc. (SNAP)

NYSE: SNAP · Real-Time Price · USD
4.410
+0.070 (1.61%)
At close: Jun 26, 2026, 4:00 PM EDT
4.407
-0.003 (-0.06%)
After-hours: Jun 26, 2026, 7:59 PM EDT
1.61%
Market Cap 7.31B
Revenue (ttm) 6.10B
Net Income (ttm) -409.85M
Shares Out 1.66B
EPS (ttm) -0.24
PE Ratio n/a
Forward PE 6.78
Dividend n/a
Ex-Dividend Date n/a
Volume 42,021,431
Open 4.320
Previous Close 4.340
Day's Range 4.270 - 4.430
52-Week Range 3.810 - 10.410
Beta 1.02
Analysts Hold
Price Target 7.58 (+71.88%)
Earnings Date Aug 4, 2026

About SNAP

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products... [Read more]

IPO Date Mar 2, 2017
Employees 5,261
Stock Exchange NYSE
Ticker Symbol SNAP
Full Company Profile

Financial Performance

In 2025, Snap Inc.'s revenue was $5.93 billion, an increase of 10.63% compared to the previous year's $5.36 billion. Losses were -$460.49 million, -34.01% less than in 2024.

Financial Statements

Analyst Forecast

According to 43 analysts, the average rating for SNAP stock is "Hold." The 12-month stock price target is $7.58, which is an increase of 71.88% from the latest price.

Price Target
$7.58
(71.88% upside)
Analyst Consensus: Hold
Stock Forecasts

News

Snap sued over rape of minor who connected to adult attacker on Snapchat

According to the lawsuit, the girl began using Snapchat in 2021, when she was 11, without her parents' knowledge.

1 day ago - New York Post

Can Snap Survive the Wearable Graveyard Google Built?

The smartphone era won't last forever, and the tech industry is spending billions to own whatever comes next. Artificial intelligence (AI) has sharpened that ambition, giving new momentum to an old dr...

8 days ago - PYMNTS

After unveiling ridiculously expensive AR glasses, Snap's stock takes a dive

Snap's long-awaited AR glasses, Specs, didn't have the best debut.

9 days ago - TechCrunch

Snap breaks from the pack with heavy $2,195 smart glasses. Wall Street is panning the move.

Snap's stock was extending its declines, as the weight of its new ultraexpensive augmented-reality glasses is seen as a potential “nonstarter for mass appeal.”

9 days ago - Market Watch

Snap Smart Glasses Hit The Market At $2,195 As AR Wearables Reach Inflection Point

After a decade of experiments, the smart glasses category is moving from curiosity to contest

9 days ago - Forbes

Snap Unveils Specs Smart Glasses at AWE 2026

Snap CEO Evan Spiegel reveals new Specs AR smart glasses at the Augmented World Expo in Long Beach, California.

9 days ago - CNET

Snap finally unveiled its Specs AR glasses, and the $2,195 price tag is raising eyebrows

Snap unveiled its Specs AR glasses with EyeConnect at a Long Beach conference. The internet is balking over the $2,195 price tag on the Specs.

10 days ago - Business Insider

Snap CEO Evan Spiegel on new AR Specs: New opportunity to bring computing to the world around you

Evan Spiegel, Snap CEO, joins 'Power Lunch' to discuss the company's latest product launch, competition with Meta and much more.

10 days ago - CNBC Television

Snap unveils ‘Specs' augmented reality glasses with $2,195 price — and goal of replacing smartphones

Featuring about four hours of battery life, Specs will be capable running apps via an overlay that will blend seamlessly as the user goes about their daily life, according to Snap.

10 days ago - New York Post

Snap Inc. Debuts SPECS Augmented Reality Glasses to Make Computing More Human

LOS ANGELES--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today unveiled SPECS, a wearable computer built into see-through augmented reality glasses. SPECS are available for pre-order today at SPECS.COM fo...

10 days ago - Business Wire

Snap CEO Spiegel defends Specs as long-term bet, pushes back against activist pressure

Snap CEO Evan Spiegel told Reuters the company's new Specs augmented-reality glasses are ​part of its long-term strategy, pushing back on activist ‌investor demands to shut down or spin off the cash-b...

10 days ago - Reuters

Snap bets on life beyond smartphones with $2,195 Specs augmented-reality glasses

Snap on Tuesday launched its first augmented-reality glasses for consumers at a hefty price of $2,195, pitching the device as the future of how people interact with technology in the AI age.

10 days ago - Reuters

Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future

Snap is launching Specs, the company's first AR glasses geared toward the broader public instead of developers. The glasses cost $2,195 with a $200 refundable deposit, and are expected to ship later t...

10 days ago - CNBC

Snap Inc. Transcript: 2026 AWE Keynote

The event unveiled Specs, advanced AR glasses designed for comfort, immersive visuals, and seamless integration of digital content into daily life. New developer tools, AI features, and monetization options were introduced, with Specs priced at $2,195 and shipping this fall.

10 days ago - Transcripts

UK to ban social media for under-16s to 'give kids their childhood back'

The U.K. will ban social media from offering services to under-16s, Prime Minister Keir Starmer announced on Monday, as governments around the world face mounting pressure to ensure child safety onlin...

Other symbols: GOOGGOOGLMETA
11 days ago - CNBC

Snapchat limits users under 16 to sharing Spotlights with friends

In an attempt to guard underage users from being doxxed, Snapchat is adding new content control restrictions on its platform: Users between 13 and 15 years old will only be able to share Spotlight pos...

16 days ago - TechCrunch

Snap Inc. Receives Credit Rating Upgrade from S&P Global Ratings

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today announced that S&P Global Ratings has upgraded the company's issuer credit rating to BB- from B+, with a positive outlook. S&P also ...

23 days ago - Business Wire

Luke Wood Joins Snap Inc. Board of Directors

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) announced today that Luke Wood, former President of Beats by Dr. Dre and Vice President at Apple Inc., has been appointed to the company's...

5 weeks ago - Business Wire

YouTube, Snap settle school district's social media addiction claims

Alphabet's YouTube and Snap have reached settlements in the first case set for trial in litigation seeking to force social media platforms to ​cover the costs school districts incur to combat a youth ...

Other symbols: GOOGGOOGL
6 weeks ago - Reuters

Tech CEOs summoned to Capitol for June hearing, Axios reports

The CEOs ​of ‌Meta , Alphabet , ​TikTok ​and Snap have ⁠been ​invited ​back to Capitol ​Hill ​for a broad ‌oversight ⁠hearing in June, ​Axios ​reported ⁠on ​Friday.

Other symbols: GOOGGOOGLMETA
6 weeks ago - Reuters

Snap's Q1 Makes Its AR Glasses Bet Harder To Ignore

Snap's first-quarter results gave investors something they have not always had from the company: evidence of operating discipline.

6 weeks ago - Forbes

Snap Stock Dives After Earnings. Its Flagship AI Deal Is Dead, Activist Circles.

Snap stock was tumbling after earnings. The cancellation of a deal with AI start-up Perplexity is likely to fuel an activist campaign.

7 weeks ago - Barrons

Snap and Perplexity Cancel AI Integration Plans

Snap and Perplexity said Wednesday (May 6) that they amicably ended a partnership that would have integrated Perplexity's artificial intelligence-powered answer engine into Snap's Snapchat social medi...

7 weeks ago - PYMNTS

Snap says its $400M deal with Perplexity ‘amicably ended'

Snap no longer has a deal with Perplexity, the company revealed on Wednesday as part of its quarterly earnings report. The deal, announced last November, would have seen Perplexity's AI search engine ...

7 weeks ago - TechCrunch

Snap Inc. Earnings Call Transcript: Q1 2026

Q1 2026 delivered 12% revenue growth, improved margins, and strong gains in subscriptions and SMB ad spend. Guidance for Q2 anticipates continued revenue acceleration, cost reductions, and ongoing regulatory and geopolitical headwinds.

7 weeks ago - Transcripts