Zebra Technologies Corporation (ZBRA)

NASDAQ: ZBRA · Real-Time Price · USD
219.21
-1.79 (-0.81%)
At close: Apr 28, 2026, 4:00 PM EDT
219.24
+0.03 (0.02%)
After-hours: Apr 28, 2026, 4:00 PM EDT
-0.81%
Market Cap 10.60B
Revenue (ttm) 5.40B
Net Income (ttm) 419.00M
Shares Out 48.36M
EPS (ttm) 8.18
PE Ratio 27.02
Forward PE 12.30
Dividend n/a
Ex-Dividend Date n/a
Volume 506,204
Open 220.04
Previous Close 221.00
Day's Range 217.88 - 222.72
52-Week Range 199.05 - 352.66
Beta 1.66
Analysts Buy
Price Target 321.88 (+46.84%)
Earnings Date May 12, 2026

About ZBRA

Zebra Technologies Corporation, together with its subsidiaries, operates in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Connected Frontline, and Asset Visibility and Automation. The company designs, manufactures, and sells printers that produce labels, wristbands, tickets, receipts, and plastic cards; dye-sublimination thermal card printers that produce images, which are used for personal identification, access control, and financial transactions; radio frequency identification device... [Read more]

Sector Technology
IPO Date Aug 15, 1991
Employees 10,700
Stock Exchange NASDAQ
Ticker Symbol ZBRA
Full Company Profile

Financial Performance

In 2025, Zebra Technologies's revenue was $5.40 billion, an increase of 8.33% compared to the previous year's $4.98 billion. Earnings were $419.00 million, a decrease of -20.64%.

Financial Statements

Analyst Forecast

According to 8 analysts, the average rating for ZBRA stock is "Buy." The 12-month stock price target is $321.88, which is an increase of 46.84% from the latest price.

Price Target
$321.88
(46.84% upside)
Analyst Consensus: Buy
Stock Forecasts

News

Zebra Technologies Celebrates 10 Year Anniversary of PartnerConnect Program

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today is celebrating the 1...

1 day ago - Business Wire

Skild AI Acquires Zebra Technologies' Robotics Automation Business

PITTSBURGH--(BUSINESS WIRE)--Skild AI today announced the acquisition of Zebra Technologies' Robotics Automation business, including its Symmetry Fulfillment orchestration platform. The Skild Brain — ...

12 days ago - Business Wire

Zebra Technologies to Release First Quarter 2026 Results on May 12

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, will report its ...

14 days ago - Business Wire

Zebra Technologies and Aiva Health Announce Partnership to Power Hands-Free Nurse Workflows

Aiva Nurse Assistant brings voice-enabled clinical support to Zebra ' s HC20/HC50 mobile computers and new WS101-H badge devices LINCOLNSHIRE, Ill. and LOS ANGELES, April 9, 2026 /PRNewswire/ -- Zebra...

18 days ago - PRNewsWire

Zebra Technologies Showcases Solutions at MODEX 2026 to Accelerate the Supply Chain

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, will demonstrate a powerfu...

19 days ago - Business Wire

Zebra Technologies' PartnerConnect Program Earns Top Rating in 2026 CRN® Partner Program Guide

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced it has bee...

6 weeks ago - Business Wire

Zebra Technologies Introduces “Orchestrated Care” Approach to Enhance Patient Care at HIMSS26

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today introduced Orchestra...

7 weeks ago - Business Wire

Zebra Technologies Transcript: Morgan Stanley Technology, Media & Telecom Conference 2026

Intelligent automation, asset visibility, and connected frontline solutions are driving growth across key verticals, with strong financial performance and a positive outlook for 2026. Strategic acquisitions, especially Elo, are expanding global reach and synergy opportunities, while RFID and AI adoption continue to accelerate.

7 weeks ago - Transcripts

Zebra Technologies to Present at the Morgan Stanley Technology, Media & Telecom Conference

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced ...

2 months ago - Business Wire

Zebra's AI-powered 3D Sensors Save Money and Cut Waste for EBI Electric

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced that EBI E...

2 months ago - Business Wire

Why software stocks lost more than $200 billion in market cap today

Artificial-intelligence fears have dogged the software sector this year — and the pressure continued on Monday with renewed intensity.

2 months ago - Market Watch

Zebra Technologies Transcript: Citi's Global Industrial Tech & Mobility Conference 2026

Strong momentum is expected into 2026, with growth driven by technology investments in AI, RFID, and machine vision. Portfolio optimization, cost management, and targeted M&A support financial flexibility, while ongoing innovation and customer focus position the company for long-term success.

2 months ago - Transcripts

Zebra Technologies shares rise on upbeat 2026 forecast, $1 billion stock buyback plan

Zebra Technologies forecast 2026 sales and profit above Wall Street estimates on Thursday, banking on robust demand for its barcode scanners and communication devices, sending shares of the company up...

2 months ago - Reuters

Zebra Technologies Earnings Call Transcript: Q4 2025

Q4 and full-year results exceeded expectations, with strong growth in Asia-Pacific, Latin America, and EMEA. 2026 guidance calls for 9%-13% sales growth, robust free cash flow, and continued investment in AI, RFID, and machine vision, while mitigating memory cost headwinds.

2 months ago - Transcripts

Zebra Technologies Announces Fourth-Quarter and Full-Year 2025 Results

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA #earnings--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today ...

2 months ago - Business Wire

Zebra Technologies Board of Directors Approves Additional $1 Billion Share Repurchase Authorization

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA #earnings--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today ...

2 months ago - Business Wire

Zebra Technologies to Present at the Citi Global Industrial Tech & Mobility Conference

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced ...

2 months ago - Business Wire

NFL and Zebra Technologies Provide a Preview of Super Bowl LX Using Next Gen Stats

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA) a global leader in digitizing and automating frontline workflows, today announced it will host its annual Super Bowl ...

3 months ago - Business Wire

Computerworld Names Zebra Technologies to 2026 List of Best Places to Work in IT

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced it has bee...

3 months ago - Business Wire

Zebra Technologies to Release Fourth Quarter and Full Year Results on Feb. 12

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, will report its ...

3 months ago - Business Wire

Zebra Technologies Named a Major Player in IDC MarketScape for Retail Price Optimization Solutions

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced it has bee...

3 months ago - Business Wire

Ditto Joins Zebra Technologies' PartnerConnect Program

ATLANTA--(BUSINESS WIRE)-- #ditto--Ditto, the pioneer in edge computing and peer-to-peer data synchronization, maker of the industry-leading edge-native mobile database that delivers resilient, offlin...

3 months ago - Business Wire

Zebra Technologies Empowers Retail Frontline Operations with Advanced AI-Powered Solutions

LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, will showcase its latest A...

3 months ago - Business Wire

GreyOrange and Zebra Technologies Launch Real-Time Store Inventory Intelligence

ATLANTA, Jan. 08, 2026 (GLOBE NEWSWIRE) -- GreyOrange , a global leader in hyper-intelligent warehouse orchestration and store inventory software, and Zebra Technologies today announced a strategic pa...

3 months ago - GlobeNewsWire

Why Zebra Technologies Stock Could Be Your Next Buy?

Zebra Technologies (ZBRA) could be an attractive buy, supported by strong cash generation, solid fundamentals, and a compelling valuation. The company provides mission-critical automation solutions—su...

4 months ago - Forbes