Amplify Online Retail ETF (IBUY)

NYSEARCA: IBUY · Real-Time Price · USD
69.58
+1.06 (1.54%)
At close: Jun 26, 2026, 4:00 PM EDT
69.58
0.00 (0.00%)
After-hours: Jun 26, 2026, 4:10 PM EDT
1.54%
Assets $116.61M
Expense Ratio 0.65%
PE Ratio 16.13
Shares Out 1.75M
Dividend (ttm) $0.08
Dividend Yield 0.11%
Ex-Dividend Date Dec 30, 2025
Payout Ratio 1.83%
1-Year Return +3.49%
Volume 16,762
Open 67.99
Previous Close 68.53
Day's Range 67.99 - 69.85
52-Week Low 58.08
52-Week High 79.06
Beta 1.46
Holdings 82
Inception Date Apr 20, 2016

About IBUY

Fund Home Page

The Amplify Online Retail ETF (IBUY) is an exchange-traded fund that mostly invests in consumer discretionary equity. The fund tracks an index of global stocks issued by firms with revenues dominated by online retail sales. Stocks are equally weighted within two geographic buckets. IBUY was launched on Apr 20, 2016 and is issued by Amplify Investments.

Asset Class Equity
Category Consumer Cyclical
Stock Exchange NYSEARCA
Ticker Symbol IBUY
Index Tracked EQM Online Retail Index - Discontinued as of 02-May-2024

Top 10 Holdings

28.09% of assets
Name Symbol Weight
Wayfair Inc. W 3.31%
Bed Bath & Beyond, Inc. BBBY 2.98%
Hims & Hers Health, Inc. HIMS 2.86%
Etsy, Inc. ETSY 2.82%
Affirm Holdings, Inc. AFRM 2.78%
Tripadvisor, Inc. TRIP 2.73%
Maplebear Inc. CART 2.73%
Revolve Group, Inc. RVLV 2.67%
MSC Industrial Direct Co., Inc. MSM 2.61%
Peloton Interactive, Inc. PTON 2.59%
View More Holdings

Dividends

Ex-Dividend Amount Pay Date
Dec 30, 2025 $0.07885 Dec 31, 2025
Dec 29, 2020 $0.61642 Dec 31, 2020
Dec 30, 2019 $0.14943 Jan 2, 2020
Full Dividend History

News

How IBUY Taps Into Prime Day's Online Retail Boom

One of the biggest online sales of the year is currently in full swing. Of course, we are talking about Amazon's Prime Day 2026, which runs from June 23 to June 26.

2 days ago - ETF Trends

Weekly Economic Snapshot: A Hawkish Hold in a High-Stakes Market

We review the Federal Reserve's latest interest rate decision under its new leadership and look at the surprising strength of the American consumer. We also dive into a historic surge in investor leve...

Other symbols: ONLNRSPSPYXRTRTH
4 days ago - ETF Trends

Retail Sales: Consumer Spending Up for Fourth Straight Month

According to the Census Bureau's Advance Retail Sales Report, consumer spending climbed for the fourth straight month in May. Headline sales rose 0.9%, almost double the projected 0.5% growth and mark...

Other symbols: ONLNRTHXRT
9 days ago - ETF Trends

Retail ETFs: Defensive Retail Meets Digital Growth

The consumer is still spending, but with a higher level of caution. Inflation remains a persistent pressure point, particularly for lower- and middle-income households.

Other symbols: ISHPONLN
5 weeks ago - ETF Trends

Online Sales Jump 9.8% as Consumers Lean Into Digital Shopping

The most revealing number in the latest spate of retail data may not be how much consumers in the United States spent. It may be that 16.9% of all retail sales now happen online.

Other symbols: ONLNXRT
5 weeks ago - PYMNTS

Weekly Economic Snapshot: Inflation Resurgence

The U.S. economic landscape in April was defined by a significant rebound in inflation across both consumer and wholesale sectors, complicating the path for future monetary policy. While retail sales ...

Other symbols: ONLNRSPSPYXRT
5 weeks ago - ETF Trends

Retail Sales: Consumer Spending Rises for Third Straight Month

For an inflation-adjusted perspective on retail sales, take a look at our Real Retail Sales commentary. Here is the introduction from today's report: Advance Estimates of U.S. Retail and Food Services...

Other symbols: ONLNRTHXRT
6 weeks ago - ETF Trends

Weekly Economic Snapshot: Resilience Amid Record Sentiment Lows

Last week's economic data was defined by conflicting signals from the consumer. While retail figures suggest resilience, sentiment levels have plummeted to record lows.

Other symbols: ONLNRTHSPYXLYXRT
2 months ago - ETF Trends

Online Holiday Spending Hit Records. AI Helped.

Use of generative AI chat services for holiday shopping rose nearly 700% from a year earlier.

Other symbols: ONLN
6 months ago - Barrons

Looking back on a rough year for the retail sector

CNBC's Courtney Reagan joins 'The Exchange' to report on 2025's biggest retail losers and winners, the resilience of the consumer and more.

Other symbols: XLYXRT
6 months ago - CNBC Television

Amplify ETFs Highlights Key Solutions as AI Transforms Holiday Shopping

CHICAGO, Nov. 26, 2025 (GLOBE NEWSWIRE) -- Amplify ETFs , a leading provider of breakthrough ETF solutions, is highlighting three of its thematic strategies—Amplify Online Retail ETF (IBUY), Amplify D...

Other symbols: GAMRIPAY
7 months ago - GlobeNewsWire

Holiday Sales Will Exceed $1 Trillion for the First Time, NRF Predicts

Retail sales will increase at an annual pace of between 3.7% and 4.2% in the period ranging Nov. 1 through Dec. 31, the trade group projects.

Other symbols: ONLNXRT
8 months ago - Barrons

US holiday sales set to top $1 trillion for the first time, NRF forecasts

U.S. holiday sales are expected to surpass $1 trillion for the first time, the National Retail Federation forecast on Thursday.

Other symbols: ONLNXRT
8 months ago - Reuters

Retail Spending Falls For Second Month In A Row As Consumers Grow Anxious

Retail spending increased at an unusually high rate earlier this year, as economists predicted consumers would try to get ahead of President Donald Trump's planned tariffs on foreign auto manufacturer...

Other symbols: ONLNXRT
1 year ago - Forbes

Online Sales Muted as Consumers Rush to Buy Cars and TVs Ahead of Tariffs

As earnings season kicked off last week, JPMorgan's CFO Jeremy Barnum said on the conference call with analysts that consumers had been front-loading their spending ahead of anticipated price increase...

Other symbols: ONLNRTHXRT
1 year ago - PYMNTS

US Consumers Spend ‘Robustly' After Almost $1 Trillion Holiday

After a nearly $1 trillion holiday season, U.S. consumer spending shows no sign of slowing. The exact figure is $994 billion, according to recent findings from the National Retail Federation.

Other symbols: ONLNRTHXRT
1 year ago - PYMNTS

Online spending grew 3% to a record $1.2T over holiday period, says Salesforce

Online spending rose 3% to a record $1.2 trillion globally over the holiday period, with U.S.-sales, specifically, growing 4% to $282 billion.

Other symbols: ONLNXRT
1 year ago - TechCrunch