Direct Digital Holdings, Inc. (DRCT)
| Market Cap | 2.23M |
| Revenue (ttm) | 34.69M |
| Net Income (ttm) | -23.36M |
| Shares Out | 742.92K |
| EPS (ttm) | -303.34 |
| PE Ratio | n/a |
| Forward PE | n/a |
| Dividend | n/a |
| Ex-Dividend Date | n/a |
| Volume | 8,802,226 |
| Open | 2.960 |
| Previous Close | 2.450 |
| Day's Range | 2.550 - 3.300 |
| 52-Week Range | 2.170 - 270.600 |
| Beta | 6.02 |
| Analysts | Buy |
| Price Target | 32.00 (+966.67%) |
| Earnings Date | May 8, 2026 |
About DRCT
Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company’s platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was fou... [Read more]
Financial Performance
In 2025, Direct Digital Holdings's revenue was $34.69 million, a decrease of -44.30% compared to the previous year's $62.29 million. Losses were -$23.36 million, 274.6% more than in 2024.
Financial StatementsAnalyst Forecast
According to one analyst, the rating for DRCT stock is "Buy" and the 12-month stock price target is $32.0.
News
Direct Digital Holdings Announces Reverse Stock Split
HOUSTON, April 23, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Direct Digital Holdings Earnings Call Transcript: Q4 2025
Buy-side revenue surged 28% in Q4, offsetting sell-side declines, as operational streamlining and the launch of Ignition+ positioned the company for break-even performance by H2 2026. Cost reductions and capital restructuring are underway, with ongoing efforts to maintain NASDAQ compliance.
Direct Digital Holdings Reports Fourth Quarter and Full Year 2025 Financial Results
Fourth Quarter 2025 Buy-side Revenue Increased 28% Fourth Quarter 2025 Consolidated Revenue Decreased 7% Reduced Operating Expenses by 12% in Q4 2025 Compared to Q4 2024 and by 18% in FY 2025 Compared...
Orange 142 Finds Short Travel Videos Earn Four Times the Views on TikTok
January analysis snapshot shows saves and shares drive early travel consideration AUSTIN, Texas, March 11, 2026 /PRNewswire/ -- Orange 142, LLC ("Orange 142"), a division of Direct Digital Holdings (N...
Orange 142 Launches Ignition+, an Integrated, AI-Enabled Programmatic Media Solution Focused on Transparency and Efficiency
Ignition+ partners with brands to simplify complex media buying, and bring greater clarity and control to enterprise media investment AUSTIN, Texas, March 4, 2026 /PRNewswire/ -- Orange 142 , LLC ("Or...
Orange 142 Expands Visit El Paso's Reach Through Targeted Digital Campaign
Multi-channel strategy delivers more than 3.6 million impressions across top U.S. markets AUSTIN, Texas, Feb. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Hol...
Direct Digital Holdings Regains Compliance with Nasdaq Bid Price Requirement
HOUSTON, Feb. 12, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thro...
Orange 142 and Pigeon Forge Department of Tourism Detail Early Case Study on AI-Driven Search
New webinar breaks down one of the industry's first tested geo frameworks for AI search AUSTIN, Texas and PIGEON FORGE, Tenn., Feb. 10, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division...
Destinations International Names Orange 142's Cassandra Razzi to Social Impact Committee
Appointment builds on Orange 142's work helping destination organizations drive visitation, revenue, and community impact AUSTIN, Texas, Feb. 5, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), ...
Orange 142 Wins Two 2025 MarCom Awards for Emerald Isle Realty Digital Campaign
Campaign delivered measurable impact across paid search and organic social AUSTIN, Texas, Jan. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: ...
Orange 142 Launches Dedicated High-Compliance Practice for Regulated Industries
Energy, political, and governed consumer categories become first focus areas in a structured, transparency-driven solution AUSTIN, Texas, Jan. 14, 2026 /PRNewswire/ -- Orange 142, LLC ("Orange 142"), ...
Direct Digital Holdings Regains Compliance with Nasdaq Stockholders' Equity Requirement
HOUSTON , Nov. 13, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Direct Digital Holdings Earnings Call Transcript: Q3 2025
Buy-side revenue grew 7% year-over-year, offsetting a sharp decline in sell-side revenue, while operational efficiencies and AI adoption drove a 25% reduction in operating expenses. Debt-to-equity conversions and an expanded credit facility improved financial flexibility.
Direct Digital Holdings Reports Third Quarter 2025 Financial Results
Buy-side Revenue Increased 7% in Q3 2025 Compared to Q3 2024 Consolidated Revenue Decreased 12% in Q3 2025 Compared to Q3 2024 Reduced Operating Expenses by 15% in Q3 2025 Compared to Q3 2024 and 20% ...
Direct Digital Holdings Announces Expansion of its Equity Reserve Facility to $100 Million
HOUSTON , Nov. 6, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thro...
Orange 142 and ReachTV Launch First-of-Its-Kind Travel & Tourism Ad Platform
Collaboration unites travel and tourism leaders to connect brands with consumers at every stage of the journey NEW YORK and MIAMI , Nov. 4, 2025 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a divi...
Direct Digital Holdings to Report Third Quarter 2025 Financial Results
HOUSTON , Oct. 29, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Colossus SSP Launches 2025 Momentum Program With Backing From Digitas
Initiative supports growth for emerging content creators and publishers NEW YORK , Oct. 9, 2025 /PRNewswire/ -- Colossus Media LLC ("Colossus SSP"), a division of Direct Digital Holdings (Nasdaq: DRCT...
Direct Digital Holdings Raises $25 Million in Series A Preferred Equity
HOUSTON , Aug. 11, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Direct Digital Holdings Earnings Call Transcript: Q2 2025
Q2 2025 saw sequential revenue growth and improved margins, but year-over-year revenue and profit declined due to a major sell-side disruption in 2024. Cost reductions and direct DSP integrations are driving recovery, though macro uncertainty has led to withdrawn revenue guidance.
Direct Digital Holdings Reports Second Quarter 2025 Financial Results
Revenues Increased 24% Sequentially Over Q1 2025; Consolidated Gross Margin Improved Sequentially to 35% Compared to 29% in Q1 2025 Reduced Operating Expenses by 25% in Q2 2025 Compared to Q2 2024 Dri...
Direct Digital Holdings to Report Second Quarter 2025 Financial Results
HOUSTON , Aug. 4, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thro...
Orange 142 Releases Gaming Best Practices Guide to Help Marketers Level Up In-Game Advertising Strategies
The new guide explores how brands can tap into the $11B gaming ad opportunity with immersive formats, smart targeting, and player-first experiences AUSTIN, Texas , June 12, 2025 /PRNewswire/ -- Orange...
MUSE Microscopy, Inc. Launches Veterinary Digital Pathology with the First-of-Its-Kind Tissue-to-Direct Digital Imaging for the Veterinary Market
IRVINE, Calif., June 09, 2025 (GLOBE NEWSWIRE) -- MUSE Microscopy, Inc., a pioneer in digital pathology innovation, today announced the formation of MUSE Veterinary Digital Pathology , LLC, a wholly-...
Bronstein, Gewirtz & Grossman, LLC Encourages Direct Digital Holdings Inc. (DRCT) Shareholders to Inquire about Securities Investigation
NEW YORK CITY, NY / ACCESS Newswire / June 8, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "...