Direct Digital Holdings, Inc. (DRCT)
NASDAQ: DRCT · Real-Time Price · USD
2.910
+0.460 (18.78%)
Apr 28, 2026, 2:50 PM EDT - Market open
Company Description
Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform.
The company’s platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem.
It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses.
The company was founded in 2018 and is headquartered in Houston, Texas.
Direct Digital Holdings, Inc.
| Country | United States |
| Founded | 2018 |
| IPO Date | Feb 11, 2022 |
| Industry | Advertising Agencies |
| Sector | Communication Services |
| Employees | 79 |
| CEO | Mark Walker |
Contact Details
Address: 1177 West Loop South, Suite 1310 Houston, Texas 77027 United States | |
| Phone | 832 402 1051 |
| Website | directdigitalholdings.com |
Stock Details
| Ticker Symbol | DRCT |
| Exchange | NASDAQ |
| Stock Type | Common Stock |
| Share Class | Class A Shares |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| IPO Price | $5.50 |
| CIK Code | 0001880613 |
| CUSIP Number | 25461T303 |
| ISIN Number | US25461T3032 |
| Employer ID | 87-2306185 |
| SIC Code | 7310 |
Key Executives
| Name | Position |
|---|---|
| Lashawnda Goffin | Chief Executive Officer of Colossus SSP |
| Mark D. Walker | Co-Founder, Chairman and Chief Executive Officer |
| Keith W. Smith | Co-Founder, President and Director |
| Diana Precht Diaz CPA, M.B.A. | Corporate Secretary and Chief Financial Officer |
| Anu Pillai | Chief Technology Officer |
| M. Duyen Le CPA | Vice President of People and Culture |
| Maria Vilchez Lowrey | Chief Growth Officer |
| Kristie MacDonald | Senior Vice President of Strategic Development |
| Walter Frank | Member of IMS Investor Relations |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Apr 23, 2026 | 8-K | Current Report |
| Apr 7, 2026 | 8-K | Current Report |
| Apr 1, 2026 | 8-K | Current Report |
| Mar 31, 2026 | 10-K | Annual Report |
| Mar 9, 2026 | SCHEDULE 13G | Filing |
| Feb 12, 2026 | 8-K | Current Report |
| Feb 11, 2026 | EFFECT | Notice of Effectiveness |
| Feb 11, 2026 | S-8 | Securities to be offered to employees in employee benefit plans |
| Feb 11, 2026 | 424B3 | Prospectus |
| Feb 10, 2026 | S-3 | Registration statement under Securities Act of 1933 |