The Southern Company (SO)
NYSE: SO · Real-Time Price · USD
97.16
+1.25 (1.30%)
At close: Jun 26, 2026, 4:00 PM EDT
96.50
-0.66 (-0.68%)
After-hours: Jun 26, 2026, 7:24 PM EDT
The Southern Company Stock Forecast
Stock Price Forecast
The 17 analysts with 12-month price forecasts for The Southern Company stock have an average target of 102.59, with a low estimate of 89 and a high estimate of 114. The average target predicts an increase of 5.59% from the current stock price of 97.16.
Analyst Consensus: Hold
Analyst Ratings
The average analyst rating for The Southern Company stock from 24 stock analysts is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | Jan '26 | Feb '26 | Mar '26 | Apr '26 | May '26 | Jun '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 5 | 6 | 7 | 6 | 6 | 6 |
| Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Hold | 13 | 13 | 13 | 15 | 15 | 15 |
| Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Strong Sell | 3 | 2 | 1 | 1 | 1 | 1 |
| Total | 23 | 23 | 23 | 24 | 24 | 24 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Morgan Stanley | Morgan Stanley | Sell Maintains $87 → $89 | Sell | Maintains | $87 → $89 | -8.40% | Jun 24, 2026 |
| Barclays | Barclays | Hold Maintains $99 → $98 | Hold | Maintains | $99 → $98 | +0.86% | Jun 18, 2026 |
| Truist Financial | Truist Financial | Hold Maintains $103 → $100 | Hold | Maintains | $103 → $100 | +2.92% | May 29, 2026 |
| Argus Research | Argus Research | Buy Maintains $101 | Buy | Maintains | $101 | +3.95% | May 5, 2026 |
| Goldman Sachs | Goldman Sachs | Hold Maintains $99 → $101 | Hold | Maintains | $99 → $101 | +3.95% | May 4, 2026 |
Financial Forecast
Revenue This Year
31.12B
from 29.55B
Increased by 5.29%
Revenue Next Year
32.76B
from 31.12B
Increased by 5.28%
EPS This Year
4.56
from 4.30
Increased by 6.14%
EPS Next Year
4.92
from 4.56
Increased by 7.71%
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 31.8B | 34.0B | |
| Avg | 31.1B | 32.8B | |
| Low | 30.2B | 31.3B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 7.7% | 9.3% | |
| Avg | 5.3% | 5.3% | |
| Low | 2.3% | 0.7% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 4.60 | 4.96 | |
| Avg | 4.56 | 4.92 | |
| Low | 4.53 | 4.83 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 7.0% | 8.7% | |
| Avg | 6.1% | 7.7% | |
| Low | 5.3% | 5.8% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.