ServiceNow, Inc. (NOW)
NYSE: NOW · Real-Time Price · USD
90.49
+0.04 (0.04%)
At close: Apr 28, 2026, 4:00 PM EDT
90.51
+0.02 (0.02%)
Pre-market: Apr 29, 2026, 5:03 AM EDT
ServiceNow Analyst Ratings
Total Analysts
32
Consensus Rating
Strong Buy
Price Target
$185.45
Upside
+104.94%
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Macquarie | Macquarie | Hold Maintains $140 → $109 | Hold | Maintains | $140 → $109 | +20.46% | Apr 23, 2026 |
| Barclays | Barclays | Buy Initiates $132 | Buy | Initiates | $132 | +45.87% | Apr 23, 2026 |
| Jefferies | Jefferies | Strong Buy Maintains $175 → $135 | Strong Buy | Maintains | $175 → $135 | +49.19% | Apr 23, 2026 |
| Canaccord Genuity | Canaccord Genuity | Strong Buy Maintains $200 → $145 | Strong Buy | Maintains | $200 → $145 | +60.24% | Apr 23, 2026 |
| Truist Securities | Truist Securities | Strong Buy Maintains $125 → $120 | Strong Buy | Maintains | $125 → $120 | +32.61% | Apr 23, 2026 |
| TD Cowen | TD Cowen | Strong Buy Reiterates $140 | Strong Buy | Reiterates | $140 | +54.71% | Apr 23, 2026 |
| Cantor Fitzgerald | Cantor Fitzgerald | Buy Reiterates $122 | Buy | Reiterates | $122 | +34.82% | Apr 23, 2026 |
| Stifel | Stifel | Strong Buy Maintains $135 → $120 | Strong Buy | Maintains | $135 → $120 | +32.61% | Apr 23, 2026 |
| Wells Fargo | Wells Fargo | Buy Maintains $185 → $160 | Buy | Maintains | $185 → $160 | +76.82% | Apr 23, 2026 |
| Evercore ISI Group | Evercore ISI Group | Buy Maintains $175 → $140 | Buy | Maintains | $175 → $140 | +54.71% | Apr 23, 2026 |
| Citizens | Citizens | Buy Maintains $260 → $157 | Buy | Maintains | $260 → $157 | +73.50% | Apr 23, 2026 |
| Keybanc | Keybanc | Sell Maintains $115 → $85 | Sell | Maintains | $115 → $85 | -6.07% | Apr 23, 2026 |
| BMO Capital | BMO Capital | Buy Maintains $120 → $115 | Buy | Maintains | $120 → $115 | +27.09% | Apr 23, 2026 |
| Needham | Needham | Strong Buy Maintains $155 → $115 | Strong Buy | Maintains | $155 → $115 | +27.09% | Apr 23, 2026 |
| Baird | Baird | Buy Maintains $125 → $118 | Buy | Maintains | $125 → $118 | +30.40% | Apr 23, 2026 |
| BTIG | BTIG | Strong Buy Maintains $185 → $150 | Strong Buy | Maintains | $185 → $150 | +65.76% | Apr 23, 2026 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
- Average Return
- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
- Ratings provided within the past year contribute to a higher score.