Purple Innovation, Inc. (PRPL)
NASDAQ: PRPL · Real-Time Price · USD
0.534
-0.110 (-17.10%)
At close: Apr 28, 2026, 4:00 PM EDT
0.523
-0.011 (-2.02%)
After-hours: Apr 28, 2026, 7:58 PM EDT

Purple Innovation Statistics

Total Valuation

PRPL has a market cap or net worth of $58.22 million. The enterprise value is $239.84 million.

Market Cap 58.22M
Enterprise Value 239.84M

Important Dates

The last earnings date was Tuesday, April 28, 2026, before market open.

Earnings Date Apr 28, 2026
Ex-Dividend Date n/a

Share Statistics

PRPL has 108.99 million shares outstanding. The number of shares has increased by 0.86% in one year.

Current Share Class 108.83M
Shares Outstanding 108.99M
Shares Change (YoY) +0.86%
Shares Change (QoQ) n/a
Owned by Insiders (%) 4.81%
Owned by Institutions (%) 16.18%
Float 56.47M

Valuation Ratios

PE Ratio n/a
Forward PE n/a
PS Ratio 0.12
Forward PS 0.11
PB Ratio n/a
P/TBV Ratio n/a
P/FCF Ratio n/a
P/OCF Ratio n/a
PEG Ratio n/a
Financial Ratio History

Enterprise Valuation

EV / Earnings n/a
EV / Sales 0.51
EV / EBITDA n/a
EV / EBIT n/a
EV / FCF n/a

Financial Position

The company has a current ratio of 1.35

Current Ratio 1.35
Quick Ratio 0.65
Debt / Equity n/a
Debt / EBITDA 25.15
Debt / FCF n/a
Interest Coverage -1.07

Financial Efficiency

Return on Equity (ROE) n/a
Return on Assets (ROA) -6.34%
Return on Invested Capital (ROIC) -20.74%
Return on Capital Employed (ROCE) -15.74%
Weighted Average Cost of Capital (WACC) 11.76%
Revenue Per Employee $426,114
Profits Per Employee -$46,740
Employee Count 1,100
Asset Turnover 1.55
Inventory Turnover 4.79

Taxes

In the past 12 months, PRPL has paid $207,000 in taxes.

Income Tax 207,000
Effective Tax Rate n/a

Stock Price Statistics

The stock price has decreased by -15.22% in the last 52 weeks. The beta is 1.84, so PRPL's price volatility has been higher than the market average.

Beta (5Y) 1.84
52-Week Price Change -15.22%
50-Day Moving Average 0.66
200-Day Moving Average 0.80
Relative Strength Index (RSI) 31.35
Average Volume (20 Days) 379,095

Short Selling Information

The latest short interest is 1.66 million, so 1.53% of the outstanding shares have been sold short.

Short Interest 1.66M
Short Previous Month 1.72M
Short % of Shares Out 1.53%
Short % of Float 2.95%
Short Ratio (days to cover) 5.72

Income Statement

In the last 12 months, PRPL had revenue of $468.73 million and -$51.41 million in losses. Loss per share was -$0.48.

Revenue 468.73M
Gross Profit 189.55M
Operating Income -30.65M
Pretax Income -51.30M
Net Income -51.41M
EBITDA -12.26M
EBIT -30.65M
Loss Per Share -$0.48
Full Income Statement

Balance Sheet

The company has $24.35 million in cash and $205.96 million in debt, giving a net cash position of -$181.62 million or -$1.67 per share.

Cash & Cash Equivalents 24.35M
Total Debt 205.96M
Net Cash -181.62M
Net Cash Per Share -$1.67
Equity (Book Value) -29.67M
Book Value Per Share -0.27
Working Capital 35.20M
Full Balance Sheet

Cash Flow

In the last 12 months, operating cash flow was -$33.83 million and capital expenditures -$8.08 million, giving a free cash flow of -$41.91 million.

Operating Cash Flow -33.83M
Capital Expenditures -8.08M
Depreciation & Amortization 18.39M
Net Borrowing 39.00M
Free Cash Flow -41.91M
FCF Per Share -$0.38
Full Cash Flow Statement

Margins

Gross margin is 40.44%, with operating and profit margins of -6.54% and -10.97%.

Gross Margin 40.44%
Operating Margin -6.54%
Pretax Margin -10.95%
Profit Margin -10.97%
EBITDA Margin -2.62%
EBIT Margin -6.54%
FCF Margin n/a

Dividends & Yields

PRPL does not appear to pay any dividends at this time.

Dividend Per Share n/a
Dividend Yield n/a
Dividend Growth (YoY) n/a
Years of Dividend Growth n/a
Payout Ratio n/a
Buyback Yield -0.86%
Shareholder Yield -0.86%
Earnings Yield -88.31%
FCF Yield -71.98%

Analyst Forecast

The average price target for PRPL is $0.85, which is 59.12% higher than the current price. The consensus rating is "Hold".

Price Target $0.85
Price Target Difference 59.12%
Analyst Consensus Hold
Analyst Count 1
Revenue Growth Forecast (5Y) n/a
EPS Growth Forecast (5Y) n/a
Stock Forecasts

Stock Splits

This stock does not have any record of stock splits.

Last Split Date n/a
Split Type n/a
Split Ratio n/a

Scores

PRPL has an Altman Z-Score of -1.4 and a Piotroski F-Score of 4. A Z-score under 3 suggests an increased risk of bankruptcy.

Altman Z-Score -1.4
Piotroski F-Score 4